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Author: Jonathan Munsell


When the economy suffers, a large number of businesses find themselves in financial trouble and eventually in bankruptcy. Smaller local businesses in particular suffer the most. Faced with tough times, all businesses must find different ways to remain afloat. Finding the right marketing strategy to attract customers in a failing economy can be challenging and, for some, almost impossible. But with an interesting and targeted marketing campaign, businesses can find that ray of hope to stay alive.

Don't be afraid to hit up your vendors. Start developing new goals by first thinking about marketing objectives of the past and how they can be enhanced to address tough times.
Work with your vendors on dual-promotion events and see the success. Evaluate what has worked and what has not.

Is rent reduction in the cards for you? A lawyer friend said he has a client that is in commercial real estate. He said his client is getting hit by many folks to get rent reductions. Times are tough and if money is an issue start the dialogue now and you never know what will happen...you just might be able to save a ton of money
Proper planning is not just about communication, it can SAVE you a TON of MONEY!

Make your operations and marketing more effective. Begin to map out a clear plan of the new objectives. Proper planning is not just about communication, it's about having an action plan in place. The goal may be to increase awareness of existing products or to introduce a new product or service to the public.

One of my mastermind members is using an annual calendar figured already to the end of the year for all his regular maintenance. He had a thermostat go bad on Wednesday, instead of calling in a service call for a minimum of $100; he looked at his calendar and saw his HVAC maintenance was coming that Friday. When the guy came through the door he met him discussed his needs and not only did it not cost him a trip charge the repairman fixed as part of his regular PM - Total Savings estimated to be at least $350.

Bang for your Buck. Is now the time to cut marketing or increase your marketing efforts? I say now is the time to lose anything that is questionable on delivering results and put a little extra into those programs that are working.

The timing is right for a couple of reasons:
1. you can buy media cheaper than you could six months ago.
2. If others are cutting marketing spending as most do when times are tough they have just cleared the way for your message to get through. Your message comes through louder and clearer to those customers that aren't hearing from everyone!

What new ideas have you used to market successful in this current financial climate?
Article Source: http://www.articlesbase.com/marketing-tips-articles/more-innovative-ideas-for-challenging-times-4328772.html
About the Author

As Founder of Amazing Brands, a North Carolina company, with two restaurant brands and a catering company, Jonathan Munsell works with current and aspiring restaurant owners specializing in restaurant startup and growth. Jonathan is also a professional speaker conducting national seminars focusing on restaurant startup, operations, marketing and finance. Download a free report to learn "How to Double Your Restaurant Profits" at http://www.RestaurantGoldMine.com.

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Author: Rick James


What does Infinity Downline have going for it that other network marketing companies don't have? The answer is simple: Online Marketing. Most network marketing companies sell by word of mouth or flyers or business cards, etc, but the truth about Infinity Downline is that it has a built in system for signing up members, and that's due to the product, which just happens to be online marketing training.

When you join Infinity Downline you immediately gain access to a complete library of hundreds of hours of audio and video tutorials which teach you how to market your product on the internet. The very system which you are marketing online is also teaching everything you need to know about how to market online. Sounds too easy doesn't it? But the fact is that most companies ask you to pay money and join, then just say "go out and talk to people and sell our product." This is one company which actually shows you not only how to reach customers but also teaches you where those customers are.(they're on the internet!)

Online marketing is the most powerful form of marketing on the planet today, and those folks who are still just talking to friends and family are losing the battle to earn money because even their friends and families are online, so wouldn't it make sense to reach more people faster by gaining an understanding of the internet and the marketing methods for reaching thousands of customers in the shortest amount of time?

The truth about Infinity Downline is that they have put together a really good library of audio and video material on marketing, selling, computer training,and motivational seminars as well, and they offer their product for only $25. If that wasn't enough, the whole Infinity Downline program is an opportunity to earn cash....lots of cash...by just using the product. Use the library, learn how to market online, and generate more cash. The more people who join for $25, the more you earn and the best thing is you'll never miss the $25 you spend because it will be replaced with the very first person you sign up. This is a legitimate company with a legitimate opportunity and with hard work, an average person can begin to make serious money online with Infinity Downline, and that's the truth.
Article Source: http://www.articlesbase.com/marketing-tips-articles/the-truth-about-infinity-downline-4321074.html
About the Author

To Make Money with Infinity Downline go to  http://123cashbox.com
Network Marketing has exploded in the online world and individuals are creating massive success with internet entrepreneurship and by creating online businesses. Learn more about the power behind this business model by visiting http://rickjamesinfo.com
Rick James is a trainer and coach for internet marketers and affiliate marketers, as well as a personal mentor for anybody who wants to begin the process of learning how to earn money online with Network Marketing, or as a work-from-home Mom/Dad, or MLM business owner. To reach him visit his blog at http://rickjamesblog.com or call him directly at (601) 606-4400

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Author: Larry L Miller


Changes are consistently happening with regard to marketing in general. Whether you're strictly an online business or have a store front on Main Street U.S.A, marketing is constantly evolving into more advanced, sophisticated methods of communication with potential clients. Let's face it, we are in a communication age where speed to the market place is important as well as being able to target market a particular niche of individuals who may be interested in your products or services.
E-mail marketing is one of the most powerful ways to promote your business opportunity if done correctly. The broad worldwide base of the internet allows promoters to present their business offering to literally millions of individuals and businesses in a matter of seconds with a mere click of the computer mouse.
Over the last few years e-mails has become faster, more effective and acceptable to the general public because of the speed of the process and the ability of the user to click off, delete, or respond to your opportunity all in the privacy of their own home or business.
E-mail marketing has many advantages when conducting any marketing campaign. There are some rules that must be followed when using e-mail and the internet as your promotion medium. We will touch on some of the advantages and disadvantages in a moment.
The speed of e-mail marketing is probably the most important factor for many marketers when compared to most other mediums we use for promoting our business opportunities. Regular mail with the Post Office was the going thing a few years back, however, things change with time. Regular Post Office mailings have earned a reputation in today's marketing arena as snail mail. Being slow in a fast paced society doesn't work very well.
When comparing snail mail to e-mail with potential customers, e-mail wins the battle hands down. The time saved as well as the amount of users that can be reached with e-mail is unchallenged. With the high speed of the internet we enjoy today it only takes seconds for an email to be in front of millions of prospects all around the world.
The cost effectiveness and the broad spectrum of individuals and businesses an e-mail can reach within a matter of seconds is definitely a big plus for e-mails verses any other type of marketing campaign, especially when compared to snail mail, radio and TV.
E-mail knows no boundaries thus permitting anyone to market on a small or large scale if they so desire.
The cost effectiveness we mentioned earlier is a huge consideration for using e-mails as your marketing vehicle. It's extremely cost effective and without a doubt cheaper than any other method for maintaining your current client base, getting new customers to your business or advertising in general regarding new products or services.
The average user today is quite techno-savvy and will relate to any type of email marketing campaign you may choose to promote your business. A word of caution here is to be careful not to spam your clients or potential prospects. There are some very severe penalties that will take place if you're charged with spamming. Don't even try to spamming even once with any campaign you're involved in, because you will get caught eventually.
If you're not familiar with what spamming is all about, you need to take the time before you conduct any campaign and do your research and then follow the rules to avoid any problems regarding spamming.
The internet is all about providing information to prospective clients, not to sell them on your first contact. Your email information should be specific, interesting and affordable with regard your product or service and then point the potential client with a link to your web site which will give the client full information about what you're offering.
A good auto responder follow-up system with several well written follow up messages, properly timed is the best way to become a household name and keep your clients attention. The average person will not buy your opportunity on the first approach, so a systematic follow-up plan is imperative if you want to succeed in your marketing efforts.
Statics show that the average sale is made after the 7th contact with a potential client. Be persistent but not overzealous or pushy with your approach. It's really easy for a potential client to just say no by clicking off your email, never to return again. Remember it's all about good factual information and making it easy for the client to click on the buy button without being obvious about your intent.
The eBiz Solutions Team is standing by to assist you in your marketing challenges. Give us a call today and schedule your free 30 minute "no obligation" consultation to see if you have what it takes to become a successful marketing professional.
"Let's Build Your Business Together"
Larry L Miller SEM/SEO Consulting
Article Source: http://www.articlesbase.com/marketing-tips-articles/marketing-with-e-mail-4320593.html
About the Author

Larry L Miller - SEM/SEO Consultant specializes in promoting clients to "Top Positions on Google, Yahoo and Bing".  Mr. Miller is the promotions director for BLM Traders the leader in Automated Marketing Tools.  Get your own 150+ FREE Online Marketing Videos. Private Line: 321-594-4405, Skype: larrylmiller121

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